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Nov 27, 2024
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PCUL 3Q97 - Events Management
Introduction to events management. Topics include event types and contexts; conceptualization, planning and design; marketing and sponsorship; budgeting and financial management; managing human and volunteer resources; staging and logistics; risk management, evaluation and sustainability.
Course Format: Lectures, seminar, 3 hours per week.
Restrictions: Open to PCUL, BCMN, COMM, MCMN, FILM (single or combined), TMGT and TREN majors with a minimum of 8.0 overall credits until date specified in Registration guide.
Prerequisite(s): PCUL 2P20 or TOUR 2P31
Cross-Listing(s): COMM 3Q97 and TOUR 3Q97
Course Notes: This course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term.
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