Sport Management (MSM)

Master of Sport Management

Program Website: Sport Management

Faculty and Administration

For a listing of program faculty and administrative contacts, please visit the program directory.

Program Description

The Master of Sport Management (MSM) is a full-time program of study designed to prepare graduate students from a range of sport and business-oriented undergraduate educational backgrounds to work in a variety of sport management-related professions, organizations, and services in managerial, service delivery, leadership, and facilitative roles. Individuals with backgrounds in sport management, business management, communications, and other related fields will be provided with a curriculum of required courses as well as a full-credit practicum to prepare them for work and leadership roles in sport management-related settings that are increasingly focused on and/or encourage enhanced business intelligence and data-based decision making. The MSM program will provide students with the knowledge, practical and professional skills for pursuing a wide scope of career possibilities in sport management.

Admission Requirements

Successful completion of a four year bachelor’s degree, or equivalent, from an accredited institution in a sport and/or business related field (e.g., sport management, business management, communications), with a minimum average of 80% over the last two years of undergraduate study.

Applicants should have completed introductory undergraduate courses in: (sport) marketing, (sport) finance or accounting, and statistical analysis/quantitative methods/research methods. Applicants who have not undertaken these introductory courses may also be considered for admission in exceptional circumstances, though additional coursework may be required as determined by the MSM Graduate Program Committee and/or MSM Graduate Program Director. The MSM Graduate Program Committee will review all applications and recommend admission to a limited number of suitable candidates. In reviewing all applications, the MSM Program Committee may invite applicants for an interview to determine suitability and obtain additional information. Related, the MSM Program Committee will seek to admit a diverse student population (e.g., prior university and program, skillset) as an important consideration of trans-disciplinarity and to enhance the vitality of the program, wherever possible and appropriate. Admission to part-time study in the MSM program is not normally available.

Applicants required to demonstrate English language proficiency must meet the standard minimum requirements established for graduate-level study.

Program Notes

1. Failure to succeed in the practicum course will result in dismissal from the program; and
2. All program costs associated with required documentation or equipment are the sole responsibility of the student. It is the student’s responsibility to ensure the process is complete prior to commencement of the program.
3. Students enrolled in the MSM program must also pay an experiential education administrative support fee. See the Faculty of Applied Health Sciences Experiential Learning webpage for further details.  
4. No student is permitted to begin their practicum without approval from the MSM Graduate Program Director.  
5. All required practicum documentation must be completed and submitted according to MSM program BEFORE a student begins their practicum. Failure to follow appropriate procedures may result in academic misconduct or suspension from the practicum.
6. Practicum partner organizations may have internal policies and procedures governing student participation in practicums. Students are required to comply with all organizational requirements, and it is the student’s responsibility to ensure they are familiar with and comply with any such policy and procedures. Such policies and procedures may include but are not limited to partner organization’s intellectual property policies, conflict of interest policies and confidentiality requirements.