SPMA 1P91 - Introduction to Sport Management

Micro aspects of management applied to sport, including human resources, sport marketing, sponsorship, finance, event management, sport law, and related issues.

Course Format: Lectures, seminar, 3 hours per week.
Restrictions: Open to SPMA majors in Fall/Winter session. In Spring session, open to all students. Not open to BBA and BAcc majors.
Course Notes: This course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term.